Ishwarya .B

Aishwarya Acharya

Owner, Scrunchies Palette

The Vision

In the transformative year of 2021, the seed of a dream sprouted within me, giving life to my vision of a small business. Fueled by passion and creativity, I embarked on a journey to craft a vibrant palette of scrunchies. Each of these scrunchies is meticulously handmade, a manifestation of my love for the art of adorning your hair with joy. 

Much like any beautiful girl with a story to tell, I found myself yearning for something more than the ordinary. It was this desire that birthed the idea of creating scrunchies — not just as accessories but as a form of self-expression. These scrunchies go beyond being mere hair adornments; they are a celebration of individuality and a testament to the beauty found in the details of everyday life.